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Branding

Branding

3 Elements From Black Panther to Create Your Brand Holiday

The phenomenon of this weekend is a principle I teach called the “brand holiday.”   My definition of a…

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Branding

Episode 3: Life of a Creative: Ava Duvernay

Photo from Variety Magazine In this episode of The TrendSetters Podcast, it’s my favorite segment–The Life of a Creative.…

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Branding

TrendSetters Podcast Ep. 02: Life of a Creative: Chance the Rapper

  I am fascinated by the life of creatives. From rappers to film directors, I am intrigued by what…

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Branding

Your H.E.A.R.T. is Your Art: Branding That Stands Out

Last night officially kicked off the season glam, gown, and good times in “tinsel town” with the Golden Globes.…

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Branding

10 Ways to Get Your Business Ready for the Holiday Season

We are officially 107 sleeps away from Christmas. Some of you are giving me serious side eye because we…

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Branding

“Beckerize” Your Branding

I have to admit, the Grammys do not have the same luster they once held. From the weird musical…

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Branding

Facing Fear and Doubt as a Brand Owner

Three days ago, I had a moment. And when I say a moment, I mean a “I ain’t doing…

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Branding

Branding Lessons from Beyonce’s Album Release

While many of us were nestled down all snug in our beds, the most unexpected album of the year…

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Branding

The BIG Game Gives a Nod to Small Business

I am a “sort of” football fan. More college than pro. I think when I attend a pro game,…

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Branding

The Branding Lesson We Can Learn from Pam Oliver’s Hair Fiasco

Last week my Twitter feed was full commentary on the football games. Bets lost. People lamenting or celebrating on…

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