I am fascinated by the life of creatives. From rappers to film directors, I am intrigued by what motivates them, their mantras, how they approach their work, etc. Coming off 3 stellar wins at the 2017 Grammys, my first focus for my series The Life of a Creative is Chance the Rapper. An award winning rapper with no record deal, no distribution deal, no publishing deal–streaming only content that he owns 100%.

In this episode we discuss:

• What is a Creative
• Noteworthy points in the creative career of Chance the Rapper (beginning at 5:35)
• Lessons we can apply to our lives based on Chance’s career (beginning 30:28)
• The choice that Chance and each of us has to make
• The two sources of income Chance has that allows him to distribute his music for free
• The parts of your brand you cannot outsource
• One type of content that could be pivotal in your brand’s success

This episode of the TrendSetters Podcast is bIrought to you by:

Sassy Jones Boutique

http://www.shopsassyjones.com

Koils by Nature

http://www.koilsbynature.com

Tweetables…

Resources and References

Watch this video for name drops and collaborations

Warning: Language

• What is a Creative? (Jeff Goins)
• These 2017 Grammy Winners are also Tech Innovators (Black Enterprise)
• Chance the Rapper’s Strategy for Staying Two Steps Ahead In the Music Industry (Fast Company)
• Inside Chance the Rapper’s Magical Puppett World (Pigeons and Planes)
• Chance the Rapper on Kanye (Complex)
• Chance the Rapper: A Capitalist Love Story (Fee.org)
• Chance the Rapper (Business Insider)
• Chance the Rapper: Creative Constraints Are Everywhere (99u.com)

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